Monday, June 17, 2019

Project Consulting Previous

Sustainable Business - case study development

 

The Better Business Awards is the premier sustainable business awards on Sydney’s north shore. The program is hosted and coordinated by the Better Business Partnership (BBP). The BBP is a sustainable business program funded by a regional mix of councils including Lane Cove, Ku-ring-gai, North Sydney & Willoughby City Councils.

The Better Business Awards is a night to celebrate and recognize the achievements of 250+ north shore businesses who are working towards success through sustainability.

The BBP works year round assisting local businesses on Sydney’s north shore to improve their sustainability credentials in the areas of: energy, water, waste, sustainable transport, sustainable purchasing, staff support, community support and accessibility.

Finalists are assessed by an independent panel and the competition is high and complex. During the lead up to the judging of the awards all the finalists were interviewed in order to gain a comprehensive understanding of their achievements. They were filmed for video production and photographed.

The information from these interviews was developed into a case study to be posted online and to assist the judging process. The case studies are also used as an ongoing marketing tool for both businesses and consumers to see what sustainability initiatives are being achieved by theses businesses.

Summary:

 

Business owners were interviewed, filmed and photographed before creating an online case study to promote their business as a finalist in their respective categories for the Better Business Awards.

Services provided:

 

Business writing, filming, photography and developing marketing content.

Client:

Better Business Partnership Inc.

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